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AMAZON INDEPENDENT PUBLISHING/CREATESPACE Strategy Campaign

BRAND DEVELOPMENT | CONTENT STRATEGY | PRINT ADVERTISING | UI/UX DESIGN | FRONT-END PROTOTYPING | HTML EMAILS | LANDING PAGES

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Amazon’s independent publishing champions at CreateSpace and Kindle Direct Publishing tasked us to help improve conversion rates. To accomplish this goal, we helped define their brand, created a content strategy guide, and developed a series of marketing pieces, emails and author-focused landing pages. We are happy to report that as a result, more new authors are now following their dream of wearing tweed jackets with elbow patches.

Amazon’s independent publishing champions at CreateSpace and Kindle Direct Publishing tasked us to help improve conversion rates. To accomplish this goal, we helped define their brand, created a content strategy guide, and developed a series of marketing pieces, emails and author-focused landing pages. We are happy to report that as a result, more new authors are now following their dream of wearing tweed jackets with elbow patches.

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